Three decades after its motorsports debut, the VOLK RACING TE37 gets an anniversary series and a landmark SEMA Show appearance — here’s what RAYS has revealed so far.
RAYS Marks 30 Years of the VOLK RACING TE37 at 2026 SEMA Show
RAYS is celebrating three decades of the VOLK RACING TE37 with the introduction of its 2026 TE37 30th Anniversary Series. The new collection recognizes the history of the six-spoke forged wheel while previewing the company’s next phase of TE37 development.
Introduced in Japan in 1996, the TE37 was developed as a lightweight forged wheel for motorsports and performance applications. Its combination of low weight, strength and a recognizable six-spoke design helped it gain a following among racers and automotive enthusiasts around the world.
Over the ensuing 30 years, RAYS has expanded the TE37 family with sizes, specifications and designs intended for a wide range of vehicles. Although closely associated with Japanese performance cars, versions of the wheel have also been developed for trucks, SUVs and off-road vehicles.
The 30th Anniversary Series serves as a tribute to the original TE37 and the competition experience that influenced its development. RAYS has not yet released complete details about the anniversary wheel lineup, including available sizes, vehicle applications and pricing.
RAYS Heads to the 2026 SEMA Show
The anniversary will also bring RAYS to the 2026 SEMA Show in Las Vegas for its first official brand display at the event. Located in the Silver Lot, the outdoor display will feature current and upcoming wheels from the VOLK RACING lineup.
RAYS also plans to offer collector merchandise that has not previously been available to the public. An experiential driving course will give invited guests, media representatives, industry partners and enthusiasts an opportunity to ride in or drive vehicles equipped with RAYS wheels as part of the RAYS Driving Experience.
The company has not announced which vehicles will participate or how attendees can access the driving program. Additional information about the TE37 30th Anniversary Series and RAYS’ SEMA activities is expected closer to the show.
Stay Up to Date With the OVR Trailhead Newsletter
The OVR Trailhead brings you relevant vehicle-based adventure stories and offers direct to your inbox. Join the OVR community today!
No comments yet