
Jared Thieme
Jared Thieme is a seasoned professional in the outdoor and automotive industry. He works with JP+CO, the PR agency of record for Toyo Tires and currently works with brands such as Pelican and Black Rhino Wheels. Previously, he has worked with other top brands in the space including Bell Helmets, Polaris, and major events such as the Amgen Tour of California and the Grand Prix of Long Beach.
An avid sports and outdoor enthusiast, Jared takes advantage of the San Francisco Bay Area's car culture, diverse food options, and outdoor activities. He grew up backpacking and riding bikes around Lake Tahoe, which ignited his love for outdoor adventure.
Jared's passion for cars and off-road vehicles began in high school when he fully rebuilt a resto-mod 1979 Jeep CJ5 alongside his father and grandfather. Since then, he has been exploring the industry and has developed a keen eye for detail, expert knowledge, and affinity for outdoor gear and equipment.
Contact info
- Email:
- jared@jpand.co
- Vehicle Gear
KUAT Racks All-New Piston ION E-Bike Platform Rack for Heavy E-Bikes
Kuat’s new Piston ION e-bike rack debuts at Sea Otter Classic with 100 lb. per tray capacity, integrated ramp, and zero-frame contact for safe transport.
- Outdoor Gear
Why a Bear Canister Is Essential for Your Next Camping or Backpacking Trip
Learn why a bear canister is vital for safe camping and backpacking, plus tips for choosing the right one and a look at REI’s new modular option.
- Outdoor Gear
iKamper's New Lighting for Camping and Overlanding Enthusiasts
iKamper and Claymore unveil the 3FACE NEO LED lantern—weatherproof, rechargeable, and perfect for camping, overlanding, or off-grid adventure.
- Pocket Gear
Peak Design’s 3L Everyday Sling V2 is the Perfect Travel Companion
Discover why Peak Design’s 3L Everyday Sling V2 is the perfect compact, weatherproof camera bag for travel, daily use, and minimalist gear setups.
- Food, Beverages, Cooking
KINTO’s Unveils FORIS Enameled Tableware for Home & Camp
KINTO USA has launched FORIS, an all-new enameled stainless steel tableware collection blending your home kitchen essentials with your outdoor adventures.
- Pocket Gear
Spyderco Volume 17 Unveils 2025 Knives: Innovation Meets Precision
Spyderco’s 2025 knife lineup blends cutting-edge design with premium materials like CPM 15V & MagnaCut. Explore the latest innovations in precision and performance.
- Pocket Gear
New Gerber Gear Under $50: Budget-Friendly Pocket Essentials
Discover the best new Gerber Gear products under $50, including multi-tools, utility knives, and EDC carabiners—perfect for everyday carry and overlanding.
- Pocket Gear
Zero Feud C.U.P. Review: Compact EDC Pouch for Overlanders
With hundreds of everyday carry pocket organizers and pouches on the market, searching for your “perfect” loadout can feel overwhelming.
- Outdoor Gear
Reviving a Vintage MTB: Breathing Life into a Classic Mountain Bike
Discover the art of vintage mountain bike restoration. Join us as we embark on a journey to breathe new life into a classic MTB, find the best frames to rebuild, and create a budget-friendly adventure bike with modern upgrades.
- Outdoor Gear
Now’s the Perfect Time to Switch to a Refillable Propane Tank
Starting in 2028, California will ban single-use propane cylinders. Discover how refillable propane options, exchange programs, and larger tanks can enhance overlanding and outdoor adventures while saving money and reducing waste.
- Review
We Put Dometic’s All-New CFX2 Cooler to the Test
Dometic’s All-New CFX2 37L Electric Cooler aims to be your go-to solution for all your weekend adventures whether that’s your next bucket list camping trip exploring Sequoia National Park or a Sunday picnic with the family. Is it the right fridge for your needs?
- Review
REVIEW: Klymit WaterPORT 4.0 Gallon Water Tank
We review the Klymit WaterPORT 4.0 Gallon Water Tank. Is it the right fit for your next adventure?
- Review
Packed & Organized: The All-New Matador SEG45 Travel Pack, A One Pack Solution for Organized Travel
Building on the success of its predecessors, the SEG45 provides even more storage space and organization options for travelers and outdoor adventurers alike.